{"id":369,"date":"2025-08-07T19:44:01","date_gmt":"2025-08-07T19:44:01","guid":{"rendered":"https:\/\/zynoo.com\/blog\/?p=369"},"modified":"2026-10-23T20:38:12","modified_gmt":"2026-10-23T20:38:12","slug":"top-10-seo-tools","status":"publish","type":"post","link":"https:\/\/zynoo.com\/blog\/top-10-seo-tools\/","title":{"rendered":"Top 10 SEO Tools: Free &amp; Paid Options Compared"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\" id=\"h-\">The top 10 SEO tools can help you understand how your website performs in search engines, discover keyword opportunities, identify technical issues, and monitor your progress. But you don&#8217;t need an expensive subscription\u2014or ten different platforms\u2014to improve your SEO.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Some of the most useful tools are completely free, while paid platforms offer deeper competitor research, backlink analysis, and automation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This guide compares ten practical SEO tools, explains what each does best, and helps you choose the right combination for your website and budget.<\/p>\n\n\n\n<h2 id=\"h-top-10-seo-tools-at-a-glance\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Top_10_SEO_Tools_at_a_Glance\"><\/span>Top 10 SEO Tools at a Glance<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><th>SEO Tool<\/th><th>Best For<\/th><th>Pricing Model<\/th><\/tr><tr><td>Google Search Console<\/td><td>Search performance and indexing<\/td><td>Free<\/td><\/tr><tr><td>Google Analytics 4<\/td><td>Visitor behavior and conversions<\/td><td>Free<\/td><\/tr><tr><td>Google PageSpeed Insights<\/td><td>Website performance<\/td><td>Free<\/td><\/tr><tr><td>Screaming Frog SEO Spider<\/td><td>Technical website audits<\/td><td>Free \/ Paid<\/td><\/tr><tr><td>Bing Webmaster Tools<\/td><td>Bing search performance<\/td><td>Free<\/td><\/tr><tr><td>Semrush<\/td><td>All-in-one SEO research<\/td><td>Free limited tools \/ Paid<\/td><\/tr><tr><td>Ahrefs<\/td><td>Backlinks and competitor research<\/td><td>Free limited tools \/ Paid<\/td><\/tr><tr><td>SE Ranking<\/td><td>Rank tracking and site audits<\/td><td>Paid<\/td><\/tr><tr><td>Surfer SEO<\/td><td>Content optimization<\/td><td>Paid<\/td><\/tr><tr><td>Yoast SEO<\/td><td>WordPress on-page SEO<\/td><td>Free \/ Paid<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/zynoo.com\/blog\/wp-content\/uploads\/2025\/08\/Top-10-SEO-Tools-1024x576.png\" alt=\"Top 10 SEO Tools\" class=\"wp-image-2902\" srcset=\"https:\/\/zynoo.com\/blog\/wp-content\/uploads\/2025\/08\/Top-10-SEO-Tools-1024x576.png 1024w, https:\/\/zynoo.com\/blog\/wp-content\/uploads\/2025\/08\/Top-10-SEO-Tools-300x169.png 300w, https:\/\/zynoo.com\/blog\/wp-content\/uploads\/2025\/08\/Top-10-SEO-Tools-768x432.png 768w, https:\/\/zynoo.com\/blog\/wp-content\/uploads\/2025\/08\/Top-10-SEO-Tools-1536x864.png 1536w, https:\/\/zynoo.com\/blog\/wp-content\/uploads\/2025\/08\/Top-10-SEO-Tools.png 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Pricing and feature availability can change. Check each provider before choosing a subscription.<\/p>\n\n\n\n<h2 id=\"h-1-google-search-console-best-for-search-performance\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Google_Search_Console_Best_for_Search_Performance\"><\/span>1. Google Search Console: Best for Search Performance<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/search.google.com\/search-console\/\">Google Search Console<\/a> is one of the first tools every website owner should configure.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It shows how your website performs in Google Search, including impressions, clicks, search queries, and average positions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can also inspect URLs, submit XML sitemaps, and investigate indexing issues.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Best for:<\/strong> Website owners who want to understand which pages attract organic search traffic and which require attention.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Limitation:<\/strong> It doesn&#8217;t provide the same competitor keyword research capabilities as paid SEO suites.<\/p>\n\n\n\n<h2 id=\"h-2-google-analytics-4-best-for-understanding-visitors\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Google_Analytics_4_Best_for_Understanding_Visitors\"><\/span>2. Google Analytics 4: Best for Understanding Visitors<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/analytics.google.com\/\">Google Analytics 4<\/a> (GA4) helps you understand what happens after visitors arrive on your website.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It tracks user interactions, engagement, traffic sources, and configured key events such as purchases or form submissions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For SEO, use GA4 alongside Search Console. Search Console shows how visitors find your website through Google, while GA4 helps you understand what they do afterward.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Best for:<\/strong> Measuring whether organic traffic contributes to business goals.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Limitation:<\/strong> GA4 isn&#8217;t a dedicated keyword research or backlink analysis platform.<\/p>\n\n\n\n<h2 id=\"h-3-google-pagespeed-insights-best-for-website-speed\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Google_PageSpeed_Insights_Best_for_Website_Speed\"><\/span>3. Google PageSpeed Insights: Best for Website Speed<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/pagespeed.web.dev\/\">PageSpeed Insights<\/a> analyzes website performance on desktop and mobile devices.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It reports metrics such as Largest Contentful Paint (LCP), Interaction to Next Paint (INP), and Cumulative Layout Shift (CLS).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">These measurements help identify slow loading, poor responsiveness, and unexpected layout movement.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The tool also provides optimization suggestions, including reducing unnecessary JavaScript and improving image delivery.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Best for:<\/strong> Developers and site owners troubleshooting performance problems.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Limitation:<\/strong> Improving a performance score alone doesn&#8217;t guarantee higher search rankings.<\/p>\n\n\n\n<h2 id=\"h-4-screaming-frog-seo-spider-best-for-technical-seo-audits\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Screaming_Frog_SEO_Spider_Best_for_Technical_SEO_Audits\"><\/span>4. Screaming Frog SEO Spider: Best for Technical SEO Audits<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.screamingfrog.co.uk\/seo-spider\/\">Screaming Frog SEO Spider<\/a> crawls websites and identifies issues that can be difficult to find manually.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It can detect broken links, redirect chains, missing page titles, duplicate metadata, and indexing directives.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The free version allows crawling up to 500 URLs. Larger websites and advanced features require a paid license.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Best for:<\/strong> Technical audits, site migrations, and identifying problems across many pages.<\/p>\n\n\n\n<div class=\"wp-block-group zynoo-related-reading has-border-color has-text-color has-background is-layout-flow wp-block-group-is-layout-flow\" style=\"border-color:#c7d8ef;border-width:1px;border-radius:8px;border-left-color:#0069ff;border-left-width:3px;color:#24364f;background-color:#eaf2ff;margin-top:28px;margin-bottom:28px;padding-top:18px;padding-right:22px;padding-bottom:18px;padding-left:22px;font-size:16px;line-height:1.8\">\n<p class=\"wp-block-paragraph\"><strong>For a deeper understanding of these issues, read our <a href=\"https:\/\/zynoo.com\/blog\/technical-seo\/\">technical SEO guide<\/a>.<\/strong><\/p>\n<\/div>\n\n\n\n<h2 id=\"h-5-bing-webmaster-tools-best-free-google-search-console-companion\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Bing_Webmaster_Tools_Best_Free_Google_Search_Console_Companion\"><\/span>5. Bing Webmaster Tools: Best Free Google Search Console Companion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.bing.com\/webmasters\/\">Bing Webmaster Tools<\/a> provides search performance reporting, URL inspection, keyword research, and site auditing features for Bing.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Its Site Scan feature helps identify common technical SEO problems, while URL Inspection provides information about crawling and indexing.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Best for:<\/strong> Website owners who want broader search engine visibility without another paid subscription.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Limitation:<\/strong> Bing performance data isn&#8217;t interchangeable with Google&#8217;s search data.<\/p>\n\n\n\n<h2 id=\"h-6-semrush-best-all-in-one-seo-platform\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6_Semrush_Best_All-in-One_SEO_Platform\"><\/span>6. Semrush: Best All-in-One SEO Platform<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.semrush.com\/\">Semrush<\/a> combines keyword research, competitor analysis, rank tracking, and technical site auditing.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Its tools help businesses discover search opportunities, compare competing websites, and monitor SEO campaigns.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For example, you can research keywords used by competing businesses and identify topics your website hasn&#8217;t covered.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Best for:<\/strong> Marketing teams, agencies, and businesses managing ongoing SEO campaigns.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Limitation:<\/strong> Its broader toolset and subscription costs may be unnecessary for small websites.<\/p>\n\n\n\n<h2 id=\"h-7-ahrefs-best-for-backlink-and-competitor-research\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"7_Ahrefs_Best_for_Backlink_and_Competitor_Research\"><\/span>7. Ahrefs: Best for Backlink and Competitor Research<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/ahrefs.com\/\">Ahrefs<\/a> is particularly useful for analyzing backlinks, competing websites, and organic keyword opportunities.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Site Explorer helps identify which pages attract search traffic and which websites link to your competitors.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Keywords Explorer supports topic research, while Site Audit identifies technical issues.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Best for:<\/strong> SEO professionals focused on backlinks, competitive research, and content opportunities.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Limitation:<\/strong> Its full toolkit can be expensive for beginners.<\/p>\n\n\n\n<h2 id=\"h-8-se-ranking-best-for-tracking-seo-campaigns\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"8_SE_Ranking_Best_for_Tracking_SEO_Campaigns\"><\/span>8. SE Ranking: Best for Tracking SEO Campaigns<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/seranking.com\/\">SE Ranking<\/a> provides rank tracking, website auditing, competitor analysis, and keyword research in one platform.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It can help businesses monitor how selected keywords perform over time and identify technical problems affecting their websites.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Best for:<\/strong> Freelancers, small businesses, and agencies wanting structured SEO monitoring.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Limitation:<\/strong> Available features and project limits depend on the subscription.<\/p>\n\n\n\n<h2 id=\"h-9-surfer-seo-best-for-content-optimization\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"9_Surfer_SEO_Best_for_Content_Optimization\"><\/span>9. Surfer SEO: Best for Content Optimization<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/surferseo.com\/\">Surfer<\/a> analyzes search results and provides recommendations for creating and updating content.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Its Content Editor suggests relevant terms and topics to consider, while its auditing features help identify opportunities to improve existing pages.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, content recommendations should guide editorial decisions, not replace them. Adding keywords simply to increase a content score can make an article less useful.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Best for:<\/strong> Content teams publishing and refreshing SEO-focused articles.<\/p>\n\n\n\n<div class=\"wp-block-group zynoo-related-reading has-border-color has-text-color has-background is-layout-flow wp-block-group-is-layout-flow\" style=\"border-color:#c7d8ef;border-width:1px;border-radius:8px;border-left-color:#0069ff;border-left-width:3px;color:#24364f;background-color:#eaf2ff;margin-top:28px;margin-bottom:28px;padding-top:18px;padding-right:22px;padding-bottom:18px;padding-left:22px;font-size:16px;line-height:1.8\">\n<p class=\"wp-block-paragraph\"><strong>For more context, see our guide to <a href=\"https:\/\/zynoo.com\/blog\/artificial-intelligence-in-seo\/\">artificial intelligence in SEO<\/a>.<\/strong><\/p>\n<\/div>\n\n\n\n<h2 id=\"h-10-yoast-seo-best-for-wordpress-optimization\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"10_Yoast_SEO_Best_for_WordPress_Optimization\"><\/span>10. Yoast SEO: Best for WordPress Optimization<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/yoast.com\/wordpress\/plugins\/seo\/\">Yoast SEO<\/a> helps WordPress users manage essential on-page SEO settings.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Its features include title tags, meta descriptions, XML sitemaps, canonical URLs, and content analysis.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/rankmath.com\/\">Rank Math<\/a> is another popular WordPress SEO plugin with similar core capabilities.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Best for:<\/strong> WordPress site owners who want easier control over search-related settings.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Limitation:<\/strong> Installing an SEO plugin doesn&#8217;t automatically improve content quality or search rankings.<\/p>\n\n\n\n<h2 id=\"h-which-seo-tools-should-you-choose\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Which_SEO_Tools_Should_You_Choose\"><\/span>Which SEO Tools Should You Choose?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">You don&#8217;t need every platform listed above. Choose tools based on what you&#8217;re trying to improve.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Beginners:<\/strong> Start with Google Search Console, GA4, and PageSpeed Insights.<\/li>\n\n\n\n<li><strong>WordPress bloggers:<\/strong> Add Yoast SEO or Rank Math.<\/li>\n\n\n\n<li><strong>Small businesses:<\/strong> Consider SE Ranking for monitoring and keyword research.<\/li>\n\n\n\n<li><strong>Agencies:<\/strong> Semrush or Ahrefs can support broader competitor analysis.<\/li>\n\n\n\n<li><strong>Technical SEO specialists:<\/strong> Screaming Frog is particularly valuable for crawling and diagnostics.<\/li>\n\n\n\n<li><strong>Content teams:<\/strong> Surfer may help streamline content audits and updates.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">If your budget is limited, begin with free tools. Upgrade only when you need a specific capability they don&#8217;t provide.<\/p>\n\n\n\n<h2 id=\"h-how-to-use-seo-tools-effectively\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Use_SEO_Tools_Effectively\"><\/span>How to Use SEO Tools Effectively<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A good SEO workflow starts with evidence rather than guesswork.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">First, use Search Console to identify pages receiving impressions but relatively few clicks. Review whether their titles, descriptions, and content satisfy the relevant search intent.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Next, audit your website for broken links, indexing problems, and unnecessary redirects.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Use PageSpeed Insights to investigate performance issues, particularly on important landing pages.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Finally, monitor your changes through Search Console and GA4 instead of assuming that an optimization worked.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Remember that website infrastructure matters too. Reliable <a href=\"https:\/\/zynoo.com\/wordpress-hosting.html\">WordPress hosting<\/a>, caching, and efficient website code can support better performance, but no hosting plan or SEO tool guarantees rankings.<\/p>\n\n\n\n<h2 id=\"h-frequently-asked-questions\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Frequently_Asked_Questions\"><\/span>Frequently Asked Questions<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1792782161271\"><strong class=\"schema-faq-question\">What Is the Best Free SEO Tool?<\/strong> <p class=\"schema-faq-answer\">Google Search Console is an excellent starting point for understanding Google Search performance. Combine it with GA4 and PageSpeed Insights for visitor behavior and performance analysis.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1792782176251\"><strong class=\"schema-faq-question\">Are Paid SEO Tools Worth It?<\/strong> <p class=\"schema-faq-answer\">They can be, particularly when you need competitor research, larger website audits, or frequent rank tracking. Smaller websites may have everything they need with free tools.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1792782190250\"><strong class=\"schema-faq-question\">Can SEO Tools Guarantee Google Rankings?<\/strong> <p class=\"schema-faq-answer\">No. SEO tools provide data and recommendations, but rankings depend on many factors, including content relevance, competition, technical accessibility, and search engine systems.<\/p> <\/div> <\/div>\n\n\n\n<h3 id=\"h-conclusion\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The best SEO tools are the ones that help you identify problems, make informed changes, and measure results.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Start with free essentials such as Google Search Console and PageSpeed Insights. Add paid research, auditing, or content tools when your website&#8217;s requirements justify them.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>A focused SEO strategy supported by a few well-chosen tools is more valuable than paying for every platform available.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The top 10 SEO tools can help you understand how your website performs in search engines, discover keyword opportunities, identify technical issues, and monitor your progress. But you don&#8217;t need an expensive subscription\u2014or ten different platforms\u2014to improve your SEO. Some of the most useful tools are completely free, while paid platforms offer deeper competitor research, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2902,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[5],"tags":[35,120],"class_list":["post-369","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-seo","tag-seo-tips","tag-top-10-seo-tools"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v28.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Top 10 SEO Tools: Free &amp; 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